A returning client this time wanting a full redesign of their website which utilised and complemented their existing brand and colour palette.
Client
Motoring Assistance
Year
2020 – 2021
Services
Content Strategy
UI/UX
Development
Platform
Wordpress
4Heron set about sector specific market research to assess design trends and features. Using this knowledge but with a fresh spin, the design process commenced.
Working closely with the client using a mix of interactive prototypes featuring the ability to leave comments and suggestions alongside live Zoom calls whereby changes or additions could be made in real-time left the client with a strong sense of control over where things were up to at every stage.
Content wise the design needed to showcase the following;
• ‘About Us’ company information
• Pricing model information
• Sign up to services / get a quote CTA features
• Key stats regarding the company and industry
• Reviews – what their clients say about them
• ‘My Account’ log in feature
• Become a Partner section
• Alongside all the standard company and contact information
Pantone® 532 C
C71 M65 Y64 K72
#00E8FF
Pantone® 1795 C
C19 M90 Y79 K9
#00B7D3
Pantone® 128 C
C3 M14 Y76 K0
#005C83
Pantone® 663 C
C02 M01 Y01 K00
#f7f7f7
Headlines:
Google Font Jost Bold
A B C D E F G H I J K L M N O P Q R S T U V W X Y Z 1 2 3 4 5 6 7 8 9 0 A B C D E F G H I J K L M N O P Q R S T U V W X Y Z 1 2 3 4 5 6 7 8 9 0 A B C D E F G H I J K L M N O P Q R S T U V W X Y Z 1 2 3 4 5 6 7 8 9 0
Paragraphs:
Google Font Jost Bold
Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. It was popularised in the 1960s with the release of Letraset sheets containing Lorem Ipsum passages.
Once the designs were signed off 4Heron handed over to the clients own in-house development team (we don’t always have to handle every element of a project if you have a preferred or in-house development team), and were readily available throughout the process for support and sign off queries etc.
The website is a scalable solution allowing for future phases, additions and updates as and when the client chooses.
all copy provided by client
